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Head of Marketing

  • Location

    Dubai, United Arab Emirates

  • Sector:

    Insurance

  • Job type:

    Permanent

  • Salary:

    UAE Dirhams35000 - UAE Dirhams40000 per month

  • Contact:

    Ian Jenkins

  • Contact email:

    ianjenkins@cartermurray.com

  • Job ref:

    1051392_1542716657

  • Published:

    21 days ago

  • Expiry date:

    2018-12-20

  • Consultant:

    Ian Jenkins

This firm has a reputation for excellence in its field and is recognised as being a preferred employer within the insurance sector. Active in the Middle East for over half a century the firm has insured residents and their property for generations. As the firm continues to grow they're looking to hire a new Head of Marketing to strengthen strategic planning and drive marketing excellence.

Responsibilities

  • Work with the SLT to create a marketing strategy for the company across the Middle East that enables the firm to reach its long term goals
  • Create a centre of excellence for marketing across the Middle East
  • Drive ROI and ensure all marketing activity is being effectively measured and optimised
  • Coordinate with and manage in-country marketing resource to deliver the marketing strategy
  • Position the brand effectively and ensure cohesion with international brand guidelines
  • Launch new markets and new propositions
  • Undertake detailed market and consumer research to effectively understand the market and formulate positioning
  • Improve the firms digital marketing

Requirements

  • At least 10 years marketing experience including team management
  • Track record of delivering marketing strategy that drives business results
  • Experience working in the insurance sector
  • ROI focused with clear evidence of improving measurement and metrics within previous firms
  • Excellent digital marketing understanding and hands-on experience
  • Having worked in the Middle East previously will be a significant benefit
  • Analytical skill set and track record of optimising marketing budgets

The SR Group (Dubai) Limited is acting as an Employment Agency in relation to this vacancy.